Creative Directing

For campaigns, brand transformations and new ventures.

Good ideas need energy, experience and strategy to grow.

That's where I come in…

I work alongside organisations as a collaborative creative director, shaping ideas, aligning teams, making creative calls and overseeing projects from conception to successful delivery.

Sometimes I'm brought in to shape a campaign. Sometimes I lead a brand change. Sometimes I mentor an in-house team. Sometimes I help launch a new venture from scratch.

I don't have all the answers, but I know how to ask questions that lead to the right decisions.

Flexible creative direction support options

  • Creative Sprints

    2 - 8 weeks

    Focused support for launches, campaigns, pitches, brand development and creative projects.

    From £3,500

    Lets get things moving

  • Independent Creative Director

    From 3 - 12 months

    Ongoing creative leadership and strategic support without the commitment of a full-time role.

    From £3,200/month

    Let’s get things moving

The impact of working together

“We think the solution you’ve come up with is genius. Those were the actual words used by the team.”

Gemma Comley. Marketing Director. Ghyston

“As a mentor, Toby sees the talent and creative potential in everybody. He turns it into reality, not by remoulding, but by emboldening people's individuality and voices.” 

Max Webster. Create Agency @ Boomsatsuma

“Our inbound enquiries have increased 1000% since working with Toby.” 

Michael Tinning. Co-founder. Bitbloom

Where creative direction led to positive change

  • Building a creative studio from the ground up

    Create Studio @ Boomsasuma - ongoing creative leadership

    Creating the vision, structure and leadership for a graduate-led agency delivering live client work.

    View case study

  • Turning a new brand into an organisational movement

    Bristol Beacon - creative sprint

    Supporting a rebrand by helping teams, artists and audiences connect through a shared creative direction.

    View case study

"You totally understand us and have helped us articulate where we want to take the company. The work you are doing with us will be fundamental to driving our global growth.”

Jimmy Lloyd. Founder and Director. Saragossa.

Need creative direction for a project or initiative?

Let's talk