Creative Making

The thinking is done. The direction is clear. Now, let's make it real.

A senior creative leader with multi-disciplinary expertise.

Having founded and run two creative agencies and a photography studio, I have the experience to lead projects myself or assemble trusted collaborators when specialist expertise is needed.

Over the years, I've worked across branding, campaigns, film, photography, exhibitions, installations and digital experiences.

The medium is never the starting point. The idea is.

A man in a black shirt crouches while taking a photo with a camera in front of a backdrop with painted clouds and a house.

What I make

Brand identity · Brand collateral · Campaign creative · Photography · Film · Digital experiences · Exhibitions · Installations

A presentation slide explaining how a creative proposition informs logo and design themes, featuring black background, white text, and a logo for Old Mill, with annotations describing the logo's elements and their meanings.
A collage showing various images related to the Holman company, including data charts, a logistics truck, a warehouse, and the company's logo with the slogan "Driving what’s right.""
A young boy in a gray hoodie holding a colorful globe looking at a large poster on a black display wall. The poster features several photographs and quotes about old Mill and business growth, and includes a section with a red circle and white and black text.
A quote by Daniel Day-Lewis, stating "Everybody has to know for themselves what they're capable of," displayed on a black background with his portrait on the left. The quote is credited to Bristol Old Vic Theatre School.
A flat lay of a wind turbine brochure, a tablet displaying the SIFT app, two purple pencils, a small notebook with a colorful pattern, a paperclip, and a small card with a person windsurfing.
Collage of scenes from a food production process, including colorful packaging labeled 'The Flavour Works,' a woman pouring olive oil over a salad, close-up of a food packing machine, a hand holding green food packets, two men talking over coffee, workers in blue protective gear handling kitchen equipment, and a plated salad.
A man with dark, curly hair and glasses working on a laptop at a desk with multiple phones and office supplies in an office setting

“I genuinely didn't think it was possible to modernise our brand, but somehow you’ve done it.”

Hannah Sweetnam. Deputy Director of External Relations. Diocese of Bristol.

"Toby impressed the team with his enthusiasm, knowledge, and extraordinary skillset. He delivered at every stage of the production process, and the outcome was exactly what we’d hoped for."

Dr Joanne Rush, Emerge Studios @ Bath Spa University

Collage of multiple website pages for a company called Old M'ill, showcasing their services, team photos, and brand colors with images of people, food, and buildings.
A person is folding a white paper bag with colorful abstract shapes printed on it, including blue, green, and yellow, on a wooden table.
A person with tattoos on their arm is holding a colorful brochure with an illustration of a historic building and a statue. There are additional brochures or flyers on the table, with vibrant colors and text about events or attractions.
A branding style guide page with the logo of 'The Kindness Alliance', a color palette including dark blue, blue, green, yellow, pink, and beige, and typography details for P22 Underground font with headings in 16pt and body copy in 13pt.
Collage of scenes inside a dairy farm: a person feeding a cow, a large barn with cows, a man in a tractor, a person operating farm machinery, and two men walking and talking.

"I thought you’d like to know that since the brand refresh we’ve more new business coming in than we can resource - a great problem to have!”

Gemma Comley. Head of Marketing. Ghyston.

Got a challenge, idea or opportunity you want to bring to life?

Let's talk